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Syahrani Jewelry is a dream came true for Gek Ayu, the designer and owner of the jewelry store selling wholesale and retail items, featuring gold and silver classical mellow fusions to chic casuals. Since she started selling silver jewelry products 10 years ago, the prospects soared through the years, and her fully own-produced exclusive gold items impressed even the meticulous elite wives of the local bureaucrats. Such demanding patrons require only the best of gold and silver fashion jewelry, an essential to fit with their kebaya dresses (official costume on official and religious ceremonies).

In Bali, the local women appreciates gold jewelry better than silver, she set the “silver standard” into fascinating pieces which are both sophisticated and casually elegant that find its place among the heart of her colleagues in Dharma Wanita (organization for women whose husbands are seated as important government officials). Thus, she became an icon and trendsetter instantly among the crowd of influential ladies in Badung, Bali.

With demand of her jewelry escalate; Gek Ayu is constantly adding new pieces to her already exciting lines. Along the way, she took a course on jewelry designing and craftsmanship to obtain the basics of jewelry production. It further enhances her creative talents at work. A team of craftsman supports her and producing high-quality handcrafted jewelry. Finally, her store was opened last year (2007) to showcase her collections.

Syahrani, a conception of “Queen”, the name itself represents the wearer of Syahrani jewelry, as fair as a “Queen”. On each piece reflects the passion of women on jewelry, soft, full-bodied and strong-willed; the characteristics of modern woman, yet supportive of her environment and active of her roles in the society.

Gek Ayu’s design philosophy is really quite simple; she uses nature as her guide, the form, color and shapes of the stone gives her an instant idea to create the rest of the pieces, using gold or silver and other stones to set off its natural beauty. An adorer of flowers, she utilizes flowery shape stone materials in hues of bright and contrast colors with texture that is utterly feminine.

The talented local designer also possesses an eye for creating new innovative products such as the gold and silver traditional Balinese Hair Pins, a first of its kind in Bali. Her uncanny ability to anticipate public taste and set trends, she redefines the imagery of Balinese classical designed jewelries into innovative and elegant fashion items. The hair pin with fork is stick on the top of the hair in traditional stylish as the final touch, looking more like a small tiara behind the head.

A mother of two children, Ami and Agus, and wife to Made Wira, her exuberant energy is never exhausted even as full-time civil servant, member of various women’s organization, attending rites and religious ceremonies, and also catering to her family’s needs. Despite the time limitations, her creative energy requires inspirational moment during evening or at any vacant slot of her busy routine days. Without doubt, Gek Ayu knew that she had found her niche and she enjoys her God-given talent with her family encourages her even more.

To take a look of Syahrani Jewerly products, On Syahrani jewelry section on this website

Other products include shoes with semi-gemstones, sterling silver cups, sterling silver plates, sterling silver small boxes.